{"version":"1.0","provider_name":"Azira","provider_url":"https:\/\/azira.dev\/fr\/","author_name":"The Azira Team","author_url":"https:\/\/azira.dev\/fr\/author\/the-near-team\/","title":"L\u2019importance de la location intelligence et de la compr\u00e9hension de la publicit\u00e9 g\u00e9olocalis\u00e9e - Azira","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"OpzBe493eB\"><a href=\"https:\/\/azira.dev\/fr\/blogs\/importance-comprehension-location-intelligence\/\">L\u2019importance de la location intelligence et de la compr\u00e9hension de la publicit\u00e9 g\u00e9olocalis\u00e9e<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/azira.dev\/fr\/blogs\/importance-comprehension-location-intelligence\/embed\/#?secret=OpzBe493eB\" width=\"600\" height=\"338\" title=\"\u00ab\u00a0L\u2019importance de la location intelligence et de la compr\u00e9hension de la publicit\u00e9 g\u00e9olocalis\u00e9e\u00a0\u00bb &#8212; Azira\" data-secret=\"OpzBe493eB\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/azira.dev\/wp-includes\/js\/wp-embed.min.js\n<\/script>\n","thumbnail_url":"https:\/\/azira.dev\/wp-content\/uploads\/2022\/04\/Understanding-Location-Based-Advertising-feature-image.jpg","thumbnail_width":1,"thumbnail_height":1,"description":"Le g\u00e9omarketing est devenu l\u2019une des strat\u00e9gies publicitaires les plus importantes dans le domaine marketing. Il repose sur la location intelligence, un type d\u2019analyse qui utilise les donn\u00e9es sur les emplacements g\u00e9ographiques et les donn\u00e9es relatives aux d\u00e9placements humains. D\u2019importantes quantit\u00e9s de donn\u00e9es g\u00e9ographiques sont g\u00e9n\u00e9r\u00e9es par les GPS et les processus d\u2019inscription des appareils [&hellip;]"}